by J Drake | Mar 28, 2018 | Apple, Graphic Design, Branding
At a time when design trends and tastes seem to fluctuate with increasing speed, one image has remained remarkably persistent: the Apple logo. Often remixed but never replaced, the symbol has been continuously in use in one form or another since graphic designer Rob...
by J Drake | Mar 23, 2017 | Apple, Design Thinking, Paul Rand
Paul Rand is without a doubt on of the father’s of modern graphic design, but mainstream corporations are just beginning to recognize that a design-led way of thinking about current business practices is the way to go. IBM for example is at the forefront of the...
by J Drake | Oct 28, 2015 | Apple
As with all things Apple, they strive to build something unique and almost perfect. This article from Mashable by Lance Ulanoff is an interesting excerpt from his conversation with Phil Schiller, Apple’s longtime senior vice president of worldwide marketing. He...
by J Drake | Aug 10, 2015 | Apple
Apple has been at the forefront of User Interface design for the last 30 years, here is a timeline with the major advancements. From the original Macintosh (I had a later variation the SE/30, it was a great little machine; I had two printers, two external hard drives...
by J Drake | Jun 19, 2015 | SEO, Apple, Google
I’m no big fan of Google (AKA Big Brother), but this article about Apple launching its’ own search engine surprised me. I would love to have a search engine that didn’t track my every move and then sell the information about my online use to...
by J Drake | Jun 10, 2015 | Apple
Apple has announced that it is replacing Helvetica Neue as the system font for iOS and OSX in favor of a brand new face – San Francisco. It is definitely hard to replace Helvetica Neue, which is one of the most used and the most widely recognized fonts today....