Social Media Marketing


Social media is one of the most significant means of online communication in today’s digital landscape. Countless platforms compete to offer users the best way to connect with other people online. Since the inception of social media, it has consistently become more beneficial for companies to have a presence on various social platforms.

Quick Stats:
● 54% of Gen Z and 49% of Millennials say social media is their preferred channel for ad influence¹
● 1.3 million new users joined social media every day in 2020¹
● 90% of people on Instagram follow a business²
● There are currently 3.78 billion social media users worldwide in 2021³
● The average social media user spends almost 2.5 hours on social media every day³

Why do I need to have a social media strategy for my business?

Whenever you are marketing to potential clients, it is crucial to meet them where they are. Average social media users typically spend hours on these platforms every day, which is an open opportunity to connect with them. It is a direct avenue to your target audiences, and few other marketing methods have the same opportunity for user interaction.

Social media also allows for the opportunity to personalize your brand and be authentic as to who you are. Those who follow your business online are seeking to learn more about you and your unique value proposition. By implementing a social media strategy, you can relate directly to your customers and connect with them personally.

What are the benefits of using J Drake Web Design as my social media manager?

In order to have a successful social media presence for your business, consistency is imperative. Building audiences on these platforms requires time, strategy and quality content, and social media algorithms reward those who continually post and interact with followers. As experts on these platforms, we are able to represent your business authentically while building these networks on your behalf.

Social media platforms are also continually evolving, and we specialize in these fields so you do not have to worry about staying current on the latest social trends. We work with you to determine which social platforms are going to be the most beneficial for you to grow your business. Because every business is unique, we tailor our services to you and what is going to be the most advantageous for you.

How can social media fit into my larger marketing strategies?

Through both organic posts and paid advertisements, social media can play a significant role into your larger marketing strategy. By integrating a social media strategy with more traditional marketing methods, you can reach a wider potential customer base. Advertising on these platforms is significantly more affordable than many other avenues, so it allows for greater opportunities for smaller businesses to reach their ideal clients. By coming alongside, you in your work, we are able to create the best opportunity for your business to be successful on social media.

Social media management and content writing work together to complement each other as we help you build your digital marketing presence. If you’re curious about how social media can help you elevate your business and reach new customers, we would be happy to talk. Contact us today for a free consultation to discuss how social media will benefit your business.


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