George Lois

George Lois

The famed art director, who died Friday at the age of 91, was known for Esquire covers and ‘I want my MTV’ slogan By Alexandra Jardine. Published on November 21, 2022. The ad industry is remembering the life of George Lois, the New York advertising legend...
Dan Wieden

Dan Wieden

JEFF GOODBY ON WHAT DAN WIEDEN TAUGHT THE AD BUSINESS Goodby writes that ‘Dan’s genius was to bridge distances never seen before in advertising’ By Jeff Goodby. Published on October 03, 2022. If advertising could have holy people, Dan Wieden was certainly...
Why You Should Advertise Your Services

Why You Should Advertise Your Services

Advertising has always been important in the business world by allowing competing businesses to fight for client attention. It is the most direct method of reaching your target market and ensuring that they continue coming back to your business. It is also a great way...
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